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Brand Name
When Emilio arrived at Howling village, he not only met visit Andre’s house, but also Olga and the other farmer's house, and thus――. www.ihavesinnedtranslation.com
「Buhaaー! Once more!」
「Oohhhh! Oniichan, you’re pretty capable despite having such a frail-looking body!」
「Please don’t underestimate me. I went around the world doing business discussions and pub-hopping with my customers like this, you know!」
We got along wonderfully and opened up to each other, drinking in my house in the name of a meeting.
Certainly, it is important for merchant and farming families to have good communication and become friendly with each other, but what about having a drinking bout in broad daylight, then?
Oh well, it’s a good thing for the farming families of Howling village to get along well with Emilio so at the moment, I can’t question their action.
And perhaps Stella also understood that as she brought Nina to return with her. Perhaps she thought they would get involved with the drinking if they were still here. That’s a prudent judgment.
「Oraa! Here’s some tomato salad, marinated tomatoes, cheese-baked tomatoes, and tomatoes stir-fried with eggs!」
And while Emilio, Andre, and the ojiisans are drinking ale boisterously, Olga comes bringing food with him.
Everything on the plates is tomato dishes. The bright red tomatoes decorated the table, making it feel a little more splendid. Though the only people in the room were ojiisans.
「Uoohh, Isn’t it just tomatoes!」
「Of course. If we are going to sell our produce, we need to let people know how delicious they are!」
「Ooh, I would love to taste them then!」
「Then I will let you have our place’s spring onion dish!」
「I will also teach you how to eat the green eggplant deliciously」
「I will bring my smoked tri-colored edamame!」
Perhaps sparked by Olga and Emilio’s conversation, as not only Olga, but Andre and the other ojiisans rushed to the kitchen or back to their house.
Everyone, they seem like they want to let us eat the dish they made with their prized ingredients.
Be that as it may, I’m very interested in the way these farming families cooked their food so I decided to astutely join in on the fun too. www.ihavesinnedtranslation.com
For the time being, Emilio and I reached out for the tomato dishes Olga brought.
「Uooh! This cheese-baked tomato is delicious!」
「It’s very soft and has a nice flavor to them. It also goes really well with the cheese」
The warm tomato burst inside my mouth, releasing a strong sweetness and flavor.
The melty cheese on top goes perfectly with the tanginess of the tomatoes.
「Hehe, tomatoes become sweeter when heat passes through them after all. They’re good raw, but surprisingly, they’re also good when you simply whole-roast them」
After Emilio and I said our impression of the dish, Olga spoke to us with a hint of pride on his face.
「I have a strong image of eating the tomato raw or added to salad so it’s surprising that baked tomato is also delicious」
「As expected from the person who has been dealing with tomatoes for a long time, you know how to eat them deliciously」
「Heh, of course」
Although he said that curtly, Olga’s face looked very relaxed and slack.
He’s quite the skillful guy.
Guess he’s happy that the tomatoes he grows by himself got praised.
We also start eating other dishes like tomato salad, marinated tomato, and stir-fried eggs with tomato.
The tomatoes Olga grows are extraordinarily sweet and have umami so they are all delicious.
「Come to think of it, as with the other produce what name will we sell them with? Just selling these delicious tomatoes the same as the normal tomatoes feels kind of a waste, don’t you think?」
「Right! That is precisely why I came here to discuss! It would be a waste to just sell the produce from Howling village without giving them a name!」
Sometimes products have special names to distinguish them from other products like this.
In my previous world, it would be like Kujo spring onion or Yubari melon.
This is one business practice of giving a product a solid name and eventually turning it into a brand.
「……a name, huh? Even if you ask me that, what name should we give them……」
Perhaps Olga had never thought of naming his own tomato as he appeared a little perplexed.
「What do you normally call them at times like this?」
「They often name it with something like the place name where the product was made or the producer name」
Apparently, the people in this world also think the same. As expected, they often indicate the place where it was produced or the name of the producer.
「So that means it’s either Howling tomato or Olga tomato!」
「Setting ‘Howling tomato’ aside, what’s with that Olga tomato! Putting my own name on it is so embarrassing!」
「Ehー? But if it sells, your name will be left forever in people’s minds, you know? Don’t you think it’s quite amazing?」
「That might be true but――no, rather than that, you’re probably just enjoying this as if this is someone else’s business, right?」
「Yeah, it is none of my business after all! But, I think Olga’s tomato is good!」
Olga glared at me reproachfully when I clearly told him that.
「There’s no problem even if you name it Howling tomato but, other produce will likely also use the name『Howling』 so there’s a possibility it will be similar with other produces you know」
It is just as Emilio said. There’s a high chance that others will also use the name ‘Howling’.
I mean, the other products are grown throughout the whole village after all. www.ihavesinnedtranslation.com
However, the most tasty tomato cultivated in the whole Howling village is undoubtedly Olga’s tomato.
So rather than giving it a general name for the whole produce, I think it’s better to give it a name that stands out more. The other reason is because it’s interesting.
「Kuhh……I’m going to think about it. Give me some time」
「Please give me the name as soon as possible 」
Emilio lightly pressured Olga - who looked troubled.
◆
After everyone had brought their prided dishes, we also told them to give their produce a name just like Olga. The changed produces are Howling spring onion and Howling eggplant.
The tri-colored edamame and giant watermelon are left as they are but they are left like that because they already have an impact.
Then, the tomato Olga grows is named Olga Tomato.
And when I think of his red face when he decided on that name, it looked precisely like a tomato.
And just like that, our consultation matter finished safely and our drinking party was also over by evening.
The only one left in my house was Emilio and calmness returned.
Emilio is sitting on the external corridor, quietly staring at the plains and forests.
「Do you want some mugwort tea?」
「Ah, yes please」
After I’m done tidying up the kitchen, I make tea using the mugwort leaves I had gathered in the forest.
「Here you go」
「Thank you」
After handing him the tea, I also sit down beside him.
Then, the two of us take a sip of the mugwort tea while looking at the view outside.
The slightly bitter taste directly passes through my tongue and to the back of my throat. At first, I was a little unfamiliar with this weird taste, but once I got used to this, it surprisingly became addictive. Now I can drink it calmly. www.ihavesinnedtranslation.com
As I was staring at the scenery outside while drinking the mugwort tea, Emilio spoke.
「This is such a nice, peaceful village, isn’t it?」
「Right?」
「There’s no need to put on airs just like in the royal capital and there is also no need to force yourself to compete with others. You can live at your own pace」
「You understand it, huh. How about you also live here, Emilio? You seemed to have gotten along well with the villagers, didn’t you?」
「That’s not true. I still want to make the company bigger and become the best in the world」
I tried tempting him to move here, but Emilio resolutely said that.
Yeah. Emiolio is working hard in the royal capital so there’s no way he will choose to live like me.
「But, I might drop by to relax here if I’m tired or when things aren’t going well」
However immediately after saying that, Emilio softly muttered those words.
I didn’t expect Emilio would say such an emotional line, I got a little surprised at that.
「At that time you can tell me. I can teleport you here any time. Just that, I will definitely charge you for it」
「Kureto, isn’t that the kind of thing you’d waive as a friendship discount?」
「Even among friends, there is courtesy. Or rather, wouldn’t you do the same in a similar situation?」
「Well yeah」
Emilio firmly nodded when I asked him that.
I don’t know how much he would take advantage of me if I were to start doing charity work for Emilio.
I definitely can’t promise anything to him for free
「Now then, it’s time to return to the royal capital」
「You’re not going to stay in my house today?」
「Well, I can go back immediately if we have Kureto’s magic, right?」
That’s really so. If you have my magic, you can return to the royal capital in an instant.
I guess there’s no need to go out of your way and stay at someone else’s house and just go home.
「Besides, we have finished deciding on the brand name so I want to quickly get the job done」
「As always you work so hard」
I stood up while sighing, seeing my coworker acting the same as a corporate slave in my previous world. www.ihavesinnedtranslation.com
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